About Izicap

creating a new world
where loyalty pays

Our background:
a landscape of change

In 2013, Izicap was born into a fast-changing and increasingly complex financial services world.

Since then, traditional banking and payments models have continued to be threatened by new, more innovative challenger businesses. Aggressive competition has meant the loyalty of merchants can no longer be taken for granted, and often acquirers and payment service providers are being forced to lower their fees.

Merchants are under growing commercial pressure too. Every day their profits and loyalty are being eroded by consumers switching to online shopping and the effects of sophisticated marketing from larger competitors. Many hard-pressed merchants are struggling to cope with reduced footfall, higher customer churn and slimmer margins.

Our story: Helping Acquirers to succeed

Against this backdrop of uncertainty, Izicap’s founders envisioned a completely new way of helping acquirers to adapt and thrive.

They partnered with leading payment solution providers such as Ingenico and Verifone, and pioneered the use of bank card payment data to enable merchants to run their own digital marketing programmes. These marketing services, provided by acquirers using Izicap’s white-label SaaS solutions, quickly restored certainty and growth to merchant businesses by building their customer loyalty and sales. This in turn made acquirers more profitable, attractive to merchants and resilient to the twists and turns of an unpredictable financial landscape.

Today, Izicap is a rapidly growing technology company based in Nice and Paris. Our digital marketing solutions are helping to increase loyalty and sales for thousands of merchants across Europe, thanks to our close partnerships with Valitor and France’s top acquirers: Banque Populaire, Caisse d’Epargne and Crédit Agricole.

Izicap is poised to expand internationally and design ground-breaking solutions for acquirers across the globe. To achieve this, Izicap has successfully raised €6 million in additional funds and is busy recruiting over 100 new staff to join its 60-strong team of data, technology and marketing experts.

Our Values


We are instinctively empathetic and collaborative. We are hands-on team-players, trained to become an everyday part of our clients’ businesses and work side by side to achieve the very best results.


We enjoy challenge and being challenged. We embrace fresh ideas, imagination and out-of-the-box thinking. We are born problem-solvers with a passion for breaking new ground.


We are fast-moving, nimble and responsive to change. Our flexible people, processes and technologies enable us to act quickly and adapt to the evolving needs of our clients.


We are a fearless, pioneering, first-mover business. Our multi-skilled expertise and broad experience give us the confidence and courage to go beyond the norm and exceed expectations.

Our approach

Partner with Izicap and see how we always put our partners first.

How we go further to understand your needs by posing the right questions and doing the best research. How we share your challenges, vision and goals from day one of our relationship. And how we allocate you a dedicated team of highly skilled experts who specialise in everything from data analysis and technology integration to project management and digital marketing.

Each of our partners is unique, yet our approach to every partnership is consistently collaborative, customer-focused and results-driven. We know that only by seeing things from your perspective can we truly scope your requirements. Only by working hand-in-hand with you can we deliver exactly what you want. So we think as you think. And do as you do. That way we ensure our partnership gives you real differentiation, yields real commercial value and lasts the test of time.

Our people

Izicap’s success has been powered by outstanding talent and a culture of celebrating bright ideas and inspirational work.

Although grounded in a wide mix of specialisms, we all share a passion for knowledge, innovation and exceptional customer service. Our exciting growth trajectory is reflected in our high-energy, fun and opportunity-rich working environment.

We recruit from all walks of life and welcome diversity. If you have an ambition to join a market-leading and rapidly expanding SaaS business, then why not check our careers page for current vacancies?

I am delighted with the service provided by [Izicap]. Before the implementation of the solution I had great difficulties in communicating and retaining my customers. Now I am very satisfied with the relationship I have with my marketing expert and support team, who are approachable, dynamic and knowledgeable. It is so reassuring to have this daily support. Thank you!

Max D.
Restaurant Manager, Le Gosier, Guadeloupe


Make loyalty pay for your business